Short answer: on July 14, 2026, Telegram launched the Rich Text Editor — Premium subscribers only. It lets you write fully formatted posts up to 32,768 characters with headings, tables, lists, code blocks, and formulas, and place photos or videos anywhere inside the text. To open it, type more than 3 lines and tap the ⛶ icon that appears. No Premium yet? Get it through @starsjoybot, paid with an Uzcard or Humo card.
What is the Rich Text Editor, and why now?
The Rich Text Editor shipped as part of a larger Telegram update announced alongside Communities, Ephemeral Bot Messages, and search across 350 million GIFs. Its purpose is straightforward: let people write long, structured text — an announcement, a guide, internal documentation, or an article-style post — directly inside Telegram, without reaching for an outside tool.
This isn't the same as Telegram's older basic formatting (bold, italic, spoilers) — it's a full visual editor that supports headings, tables, and inline media placed directly inside the text flow. For the fuller feature list, see what Telegram Premium actually gives you — that guide was written in May 2026, before this feature existed.
What elements can you add?
- Headings — to break text into sections;
- Tables — for pricing, comparisons, or tabular data;
- Lists — numbered and bulleted;
- Quotes and code blocks — for technical or documentation-style content;
- Formulas — for math or scientific content;
- Photos and videos — anywhere inside the text, not just at the start or end.
How to open it, step by step
- Check your Premium subscription — the feature only unlocks with an active subscription.
- Start typing a message — in any chat, group, or channel.
- Tap the ⛶ icon — it appears in the text field once you've typed more than 3 lines, and opens the full-screen editor.
- Add elements — pick a heading, table, list, or code block, and drop photos or videos into the text.
- Send it — the message goes out fully formatted.
How does the Cocoon AI assistant work?
Built into the editor are AI tools based on Telegram's Cocoon technology, which help generate or edit text, tables, and formulas. Telegram states these tools are designed with a particular focus on privacy — meaning your text isn't left sitting on third-party servers.
How does it compare to a regular message?
| Feature | Regular message | Rich Text Editor |
|---|---|---|
| Character limit | 4,096 | 32,768 |
| Headings, tables, code blocks | No | Yes |
| Photo/video placement | Start or end only | Anywhere in the text |
| AI generation (Cocoon) | No | Yes |
| Who can use it | All users | Premium only |
Why it matters for channel owners and businesses
For a business selling through a channel, this means posting a full catalog, a pricing table, or a detailed announcement directly in the channel instead of linking out to an external site. For how a channel compares to a Business subscription, see Telegram Business vs Premium.
To see which subscription length is the best value, read the full Premium feature list or compare plans on the pricing page below.
The takeaway
- ✍️ The Rich Text Editor launched July 14, 2026, Premium-only;
- 📏 Up to 32,768 characters per message, with tables, headings, code, and formulas;
- 🖼️ Photos and videos can go anywhere inside the text;
- 🤖 Cocoon AI helps generate text, tables, and formulas;
- 💎 All it takes to unlock it is an active Telegram Premium subscription.
For more on what Premium unlocks, see the full feature list, or open @starsjoybot to get Premium at the best price.
Frequently asked questions
What is the Telegram Rich Text Editor?
A feature released on July 14, 2026, that lets you write long, fully formatted posts inside Telegram — with headings, tables, lists, quotes, code blocks, and formulas. Photos and videos can be placed anywhere inside the text, not just at the start or end like in regular messages.
Who can use the Rich Text Editor?
Only users with an active Telegram Premium subscription. Pavel Durov commented on this directly: "Available only to Premium subscribers, because otherwise we'd have to call it Poor Text Editor."
How do you open it?
Start typing a message in any chat. Once you type more than 3 lines of text, an expand icon (⛶) appears in the text field — tapping it opens the full-screen editor.
How many characters fit in one message?
Up to 32,768 characters. That's eight times Telegram's standard message limit of 4,096 characters — enough to fit a full article or guide into a single message.
What does the Cocoon AI assistant do?
The editor includes AI tools built on Telegram's Cocoon technology, which help generate or edit text, formulas, and tables — with a stated emphasis on keeping user data private.
Does this work in channel posts too?
Yes. It works exactly the same way when posting to a channel or group, which makes it especially useful for business channels publishing announcements, catalogs, or guide-style content.
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